Are you falling for the Facebook scams? It's a sad fact about scams but social media outlets such as Facebook are attracting more and more scammers as time goes on. Most of these are offering something for free if you like and share their post or click on a sign-up...
Less is more Quite often, you will find that this is completely true. A small diamond can be worth more than a larger, more common stone. An ounce of saffron is worth more than a sack of flour. You get the idea. The same principle applies to websites. What's the point...
Rules of engagement Part 2 – The contentSo, we’ve already covered the first part, which was the headline, but what comes next?Content.If you have been successful with grabbing the reader’s attention, you now have access to the 20% or so of people who read on past the...
Do you want more customers? I know I do. The secret to this is engagement with the reader. It doesn’t matter whether this is on a website, in a store, in a letter or on a flyer, the rules of engagement matter! You need to grab the reader’s attention immediately. To do...
From family run restaurants to father and son run local carpenters and car repair outlets, it's surprising how many small and local business just like yours still don't have any kind of presence on the Internet. However, professionally designed, mobile responsive...