Types of Website
For some small businesses, e.g. tradesmen, freelancers etc, a single page website can easily suffice. These sites can be set up to incorporate multiple features such as galleries, maps, contact forms, text, images and so on. These provide a concise site that contains all the info a business needs to display in a single organised page.
Brochure sites are suited to small to medium businesses who need to convey more information than is practical for a single page site. Typically these sites will consist of a Home page, Contact page and then a range of other pages related to products and services offered by the business. Galleries, blogs and portfolios are regular features on these sites.
E-Commerce sites are virtual stores where you can sell your products on-line. These will have a few standard pages such as Home, Contact, About Us etc but the rest will then be dedicated to the products on sale. Once selected, the site will then take you through a secure check-out procedure to complete your purchase.
A Landing page is a single page site but rather than displaying the offerings of a small business, these are designed to be a sales funnel. Typically, you will click on a social media link and will arrive at this site. The purpose here is to either get to you sign up to a mailing list (normally with the offer of a free product or download) or to convince you to move on to the sellers main site.
Mobile sites are specifically designed to have the optimum appearance when viewed on the small screen of a mobile phone. The structure of each page is specifically created to look better when viewed in a portrait orientation rather than a larger landscape view.